The business side of a creative practice is never the most exciting aspect of an artist’s career, but it is an indispensable one. On March 27th, composer and Creative Capital awardee Artist Leader Byron Au Yong will be leading “Art Business Management” a 90-minute webinar covering all aspects of managing the business aspects of your creative practice.
The best way to understand the business of art management is as a process of streamlining logistics. At its core, the business aspects of your practice ask for two main considerations: What is necessary for your art practice? and What is a distraction from your art practice?
In the course, Byron threads these two questions through various topics including hiring employees, organizing your space and marketing your work. A particularly impactful arena he touches on in regards to logistical streamlining is time management.
Byron suggests that artists looking to streamline their time should record how they currently spend the hours of each day over the course of a week and then create a chart that displays their various activities.
At the end of the week it can be helpful to look over your chart and ask yourself three basic questions:
- What is your best creative time?
Notice the natural ebb and flow of your creative energy and motivation. Do you tend to do your best work in the mornings? Or do you tend to find the quiet hours of the evening more productive?
- What tasks do you see yourself repeating over the course of the day?
In the example below, we see that this artist spends time in the morning AND evening surfing the web. This could represent the opportunity to consolidate a task to open up time more efficiently.
- What tasks can you delegate?
If you find yourself spending a lot of time on repetitive or administrative tasks that could easily be delegated to an assistant, it might be worth considering if the value of freeing up that time would be worth the cost of hiring an extra pair of hands.
Armed with the answers to these three questions, you can begin to take control of your time and mold your schedule so that it most effectively serves the goals of your artistic practice.
In the example below, this artist clearly prefers to do the bulk of their creative work in the morning – and so they have blocked off time between 8:00am – 11:30am each weekday to create.
Effective time management is essential to building a sustainable art practice on your own terms. Use this technique to help you consolidate tasks into focused blocks, schedule creative work at peak performance hours, and decide which tasks it may be useful to delegate.
For more information on how to tackle all the aspects of the business behind your art practice, register today for our March 27th webinar, “Art Business Management“, with Byron Au Yong.